Search engine users find what they are looking for by searching for specific keywords or keyword phrases and choosing the most relevant result.
You want your site to have as many opportunities to be included in those search results as possible?
Link building is the key to successful SEO optimisation. If you want search engine visibility, analysing the essential back-links for your website, but not just any link! Linking bad content is going to be rejected by Google and other search engines. Using a White Hat linking strategy ensures that the content your post and share is informative, engaging and communicative.
To attract the right visitors to your Web site, you need to use keyword phrases instead of just single keywords. This helps search engines match users to results that are more relevant to them. Just like a keyword is a single word used as a search query, a keyword phrase is two or more words typed as a search query.
This method will allow you to compare your website to your search competitors, and identify your site’s strengths, weaknesses, and potential opportunities based on ranking factors we know are important.